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When you host an event, not all seats are equal. Some attendees want front‑row seats, others need budget options, and still others are willing to pay for VIP experiences. Pricing tiers allow you to capture these different segments, increase revenue and broaden participation. But it’s not as simple as charging more for better seats. You need a system that handles multiple ticket types, tracks capacity, manages payments and integrates seamlessly with your booking workflow.
Oskar’s event management features include custom pricing tiers, allowing organisers to offer VIP, standard and discounted tickets within the same event. This section explores the strategy behind tiered pricing, how to implement it in Oskar and tips for balancing access and exclusivity.
Event rental software often includes features like real‑time inventory tracking, staffing assignments and conflict detection. Tiered pricing complements these features by segmenting tickets and ensuring that capacity limits aren’t exceeded. Many systems allow organisers to define multiple ticket types, set separate prices and allocate specific seat counts. This automation prevents double bookings and ensures each category sells within its quota.
Oskar supports up to twenty ticket categories per event. When creating an event, you can enable Custom Pricing Options and define each ticket tier’s name, price, tax rate and seat allocation. The platform keeps track of sales per category and monitors overall capacity, preventing overselling. Attendees see all available tiers when booking and choose the option that fits their budget and preferences.
Payments are processed through Stripe, enabling immediate confirmation. If you prefer offline payments (cash, bank transfer), you can mark tickets as paid manually. All transactions appear in Oskar’s Orders section, with details on ticket type, quantity and payer.
1. Create the Event: In Manage > Events, click Add Event. Provide a title, description and date(s). Choose a resource (such as a theatre, conference room or online meeting platform).
2. Enable Custom Pricing: Under Pricing, toggle on Custom Pricing Options. Add each ticket tier with a name (“General Admission,” “VIP,” “Student”), price, tax rate and seat count. Repeat until all tiers are defined.
3. Define Capacity: Set the maximum number of attendees. You can either sum the seat counts across tiers or allow more seats in total and rely on overall capacity limits.
4. Add Extras (If Applicable): Offer add‑ons like workshop materials, merchandise or meet‑and‑greets. Clients can select these during checkout. You can price extras per attendee or per order.
5. Enable Payments: Choose online or offline payment methods. For online payments, connect Stripe and set tax rates. Offline payments will prompt the admin to confirm payment status manually.
6. Publish: Save and publish the event. It will appear on your booking page with the ticket tiers listed. Clients select their ticket type and extras before paying.
Monitoring ticket sales is essential. Oskar’s dashboard lets you see how many seats remain per tier. If VIP sells out but standard is slow, you can adjust seat allocations or prices. For recurring events, copy the previous event and adjust tiers instead of recreating everything from scratch.
Because Oskar integrates payments, refunds and attendee information, you can also issue refunds or move attendees between tiers if needed. For instance, if a VIP attendee downgrades to a standard ticket, you can adjust their order and refund the difference.
A business coach hosts a day‑long workshop with three tiers:
Using Oskar, the organiser sets these tiers, collects payments via Stripe and monitors sales. Early Bird sells out quickly, and the coach considers adding more seats for the next workshop. After the event, Oskar’s reports show that most attendees purchased Standard tickets, but VIP generated the most revenue per seat. Armed with this data, the coach tailors his next pricing strategy.
An independent theatre stages a play with three seating categories:
Each category corresponds to a physical section. The theatre sets the seat count to match the space (e.g., 30 balcony seats, 50 stalls, 10 VIP boxes). As seats sell, Oskar marks them off, preventing overselling. The theatre uses an early‑bird discount by creating a separate tier with a lower price and limited seats.
A university offers a seminar with two types of tickets: Student (€30) and General Public (€60). Student tickets require verification, so Oskar’s intake form asks for a student ID number. The event’s capacity is 100 seats: 40 are reserved for students, 60 for the general public. Once student seats sell out, only general tickets remain visible. This ensures fair distribution of seats while maximising revenue.
By leveraging Oskar’s tiered pricing options, event organisers gain the flexibility to design pricing structures that match their audience and business goals. Whether you’re hosting workshops, concerts, theatrical performances or seminars, tiered pricing helps you maximise revenue and deliver value across all segments.
Oskar is an AI-powered platform that helps businesses run on autopilot. Imagine it as your invisible team: it sets up your booking system, connects payments, syncs your calendar, and handles customer interactions—based on just one simple prompt from you.
With Oskar, organizations save 10–20 hours a week on scheduling and administration while giving clients a fast, mobile-friendly booking page. It adapts to almost any use case, powering everything from nail salon and hair salon appointments to spa & massage treatments and event venue rentals. Creative teams use it to manage yoga studios, surf camps, and art classes, while professionals rely on it for counseling and chiropractor consultations. It’s equally effective for gym memberships, sports facilities and desks—whether you’re running a small studio or a multi-location business.
Whether you’re managing services, spaces, courses, or events, Oskar scales to fit your workflow—big or small.
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